Blogging 101 – Introduction to Blogs and Web 2.0

I recently gave a presentation called “Blogging 101 – An Introduction to Blogs and Web 2.0” to a Seattle business organization called The Alternative Board. You can view the slide show below. The presentation addresses the following questions and topics:

What is a blog? Why are blogs so popular? How is a blog different from a website? Why businesses love blogs. How blogs are being used today. Why blogs are part of Web 2.0. Why a blog is a prime example of a Web 2.0 tool.

What is Web 2.0? What does Web 2.0 mean to your business? Blogs as marketing tools. In addition to blogs, what are the other parts of a successful online marketing strategy? What should you consider before investing your time and money in a blog?

Examples of a typical (WordPress) blog administration interface. Free blog hosts versus paid third-party blog hosting. Steps in successful blog implementation.

The length and content of the presentation can be tailored to the needs of any group. If you are interested in having me present, give me a call: (206) 962-9119 or email using the link under the address above.

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